About Wijnkooperij de Lange
Wijnkooperij de Lange imports unique wines from all over the world; from France to Italy, from Chile to South Africa. The Long supplies these wines to gastronomic Netherlands, its customer portfolio includes more than 70% of Michelin-starred restaurants in the Netherlands. Besides the on-trade, De Lange also supplies specialised shops and individuals with knowledge of wine.
The goal
Wijnkooperij de Lange already had a successful webshop running on Magento 1. Because of the end of Magento 1, they needed to look at a new platform that would suit today's technology. This platform had to be easy to manage.
With a unique wine, you buy a unique experience. This needed to be translated into the design of the webshop. The makers behind the wines are just as important as the wines themselves, so they too had to be given a prominent place on the website.
Furthermore, the following had to be realised:
- A webshop for consumers and one for the business market
- On mobile devices, the website must work properly
- The webshop must be linked to the Mamut ERP system
- Order processing needs to be made more efficient
- There must be a feed that provides data to Vivino
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