For wholesalers, it is important to provide their customers with an efficient and user-friendly way to order from them. One way to do this is by using OCI punchout. But what exactly is OCI punchout and what are the benefits? In this blog, we will take a closer look at OCI punchout and hopefully convince you of the many benefits OCI punchout can provide for your wholesale business.

What is OCI punchout?

OCI stands for Open Catalog Interface and is an open standard devised by SAP for placing orders in a purchasing system. OCI punchout is a technology that allows a customer to log into a wholesaler's webshop directly from his or her own purchasing system. Instead of checking out, the order is then shot straight back to the customer's procurement system. This means that the customer no longer has to leave his or her own procurement system. So it saves time and work and makes it easier for the customer to order.

Benefits of OCI punchout

Another great advantage of OCI punchout is that this technology ensures that the customer's and wholesaler's procurement systems are perfectly aligned. This means there is less risk of errors and orders are processed faster and more efficiently. This can be achieved, for example, through the use of standardised information transfer between the customer and the wholesaler.

Another important advantage of OCI punchout is that it allows the customer to search outside the wholesaler's webshop for the products and information he or she needs. This means that the customer is no longer dependent on the search engine on the wholesaler's webshop. It gives the customer more freedom and allows him or her to find and order the right products faster.

Last, but certainly not least, OCI punchout can help strengthen your wholesaler's brand and reputation. This can happen because customers can order in an efficient and convenient way. In addition, it can also help improve wholesaler-customer relations by reducing the scope for errors and misunderstandings.

Want to know more or see a demo of OCI punchout?
Want to know more about OCI punchout and what it can do for your business take contact contact us for more information or a demo. To find out more about B2B webshops, check out our B2B webshop guide.