Jimmy's: Restyling webshop

We do not only create new shops; we often do nice jobs for existing webshops too. July saw the launch of the revamped JIMMY's Popcorn website: a completely upgraded shop in a beautiful new look.

 

The customer

Today's JIMMY's started producing popcorn in Oud-Beijerland in 1992. Their objective was to produce a quality brand of popcorn, especially for movie lovers. Producing, importing and exporting popcorn and other food items like nachos and candyfloss is in their genes; offering quality has always been the driving force. Investments have been made in the market, in machinery and in product innovation. The company has one of the most modern production lines for ready-to-eat popcorn.
JIMMY'S has also been the exclusive importer of Gold Medal in the Benelux for over 30 years. They supply all machines from stock and even have their own technical service department for support.

 

The webshop

JIMMY'S had a Magento webshop on popcorn.co.uk for some time. Some time ago, we helped them install and configure MCONNECT on it: the link we developed between Magento and ERP system Dynamics NAV. We were therefore already familiar with the customer and their shop. There is also a separate ordering environment for business customers who can place orders quickly by means of a personal order list. This is possible by using our Project List extension. Over time, JIMMY's indicated they wanted an improved structure and more modern design for their shop in the order list environment, and asked us to implement this for them.

Firstly, we upgraded the Magento webshop to the latest version and checked all functionalities and extensions, to make sure everything continues to function properly in the upgraded environment.

We then applied a new responsive Magento theme with a fresh and modern design that showcases JIMMY's strong imagery: large, expressive slider images on the homepage, colourful banners and beautiful product photos.

The structure of the website - including the navigation and the various content blocks - also received a restyling, to boost the shop's user-friendliness. Customers can now find what they are looking for faster and are provided with information efficiently. The shop is also more user-friendly on mobile devices.

 

ERP system

JIMMY's uses ERP system Dynamics NAV. For efficient operations, they use an extension that links Dynamics NAV and Magento: MCONNECT. This makes it possible to fully synchronise products, prices, stock, orders, invoices and customer data, so that the webshop always offers the right information and orders automatically enter the ERP system. Naturally, we also included this extension in this project and checked its permanent functioning in the new environment.

 

Further development

Immediately after putting JIMMY's revamped shop live, we conducted another period of intensive testing and made minor changes, and now that the shop is running smoothly, we will also actively advise and support JIMMY's on further improvements and additions to their shop.

Check out the shop at popcorn.co.uk

Share this blog

Published on

Last updated on

Need help?

We'd love to help!

Need help?

We'd love to help!

🔥 Also interesting

Questions?

Our specialists are happy to help you.
Call +31 (0) 30 22 70 465 or send an e-mail to info@ecomwise.com

Want to know more about our e-commerce solutions?

en_GBEN